The new truck brand will be known internationally as SITRAK but will be marketed under the Chinese name Shandeka in its home market of China.
Three stylized ginkgo leaves, which symbolize endurance and vitality in Asia, act as the logo. The brand names stand for the good partnership between MAN and Sinotruk.
Read more: EU files AD dispute against China on stainless steel tubes with WTO
While sales in China will be exclusively via Sinotruk, export markets will be served by the existing sales networks of MAN and Sinotruk. MAN will also participate in the sales in China as a result of its direct interest in Sinotruk.
Read more: Ovako acquires operations of BE Group
The companies expect yearly sales to total 200,000 trucks by 2018, thereof 160,000 for the Chinese market.