A competitive advantage
The European award honours outstanding production management which guarantees a permanent competitive advantage for the company.
The award is presented by INSEAD (one of the world's largest and most renowned business schools), WHU – the Otto Beisheim School of Management and the trade journal Wirtschaftswoche.
The BMW Group has been operating a plastics production unit at its Landshut site since the 1960s. Each year, the 500 or so employees in the Exterior Plastics Production Department manufacture about 12 million plastic components for the outside of the vehicles.
The overall German winner
Johannes Haider, head of the Exterior Plastics Purchasing, Production and Technology division, described the winning of the award as follows: "Being named the overall German winner of the Industrial Excellence Award reflects our concentration on value creation and has enhanced our focus on strategy, customer orientation and sustainability still further. At the same time, the award confirms our excellent performance as an in-house producer of components who can compete every day, just like our external suppliers. We also see the award as a motivation to overcome future challenges." The key to success is the workforce, Haider continues: "Our employees were the ones who made it possible to win the prize. I'm very proud of them."










